There has been discussion on Twitter about how Facebook needs hashtags for months.
The good news Facebook just announced is that they are finally flipping the switch and Facebook #Hashtags are starting to work.
A small percentage of Facebook users had #Hashtags activated Wednesday, and Facebook will continue to roll out hashtags to more users in the coming weeks.
This new Facebook feature has been released at the same time that many of users got the new graph search as well.
If #Hashtags do not work for you yet don’t worry Facebook will be rolling this new feature out to everyone before long.
Not sure what hashtags are? They are a simple way to add topic tags to the content you post by adding a # symbol before a keyword.
Here’s what Facebook had to say in their official announcement.
Introducing Hashtags on Facebook
Starting today, hashtags will be clickable on Facebook. Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion. When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.
The new features that these tags provide include the ability to:
Search for a specific hashtag from your search bar. For example, #NBAFinals.
Click on hashtags that originate on other services, such as Instagram.
Compose posts directly from the hashtag feed and search results.
How Hashtags Work on Facebook
Hashtags are already popping up all over the timeline, graph search and within groups.
Clicking on a hashtag in your timeline brings up a stream of general hashtag content, with posts from people you are friends with or brand you follow weighed higher than more general results.
Within Facebook groups Hashtags bring up posts from people within that group using that hashtag first.
With the release of Graph Search earlier this year, and the increase of hashtag-focused social campaigns being presented across multiple social media sites, in print, and on TV make it is an easy choice for Facebook to follow suit and make this cross-platform communication a little easier.
Facebook Hashtag Etiquette
Now that hashtags work on Facebook make sure to use them right.
Keep in mind that #youshouldavoidsuperlonghashtags and stay away from excessive hashtagging. One or two hashtags per post is plenty.
What do you think? Is Facebook trying too hard to be like Twitter?
What do you think of Facebook hashtags? Let us know in the comments below!
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: Facebook Power.
While I initially was not in favor of this, I think it will add value to Facebook as we all know how challenging it is to search for things on Facebook.
This is such a timely post because I’m in the middle of planning a video blog post on hashtags. I think this is a great move for Facebook and the Social Media world. It brings a set of “standards” when it comes to people posting the same content across multiple social media services.
Garin to answer your question, Facebook is trying to be like everybody–your one stop shop for all things social media. Every time something hot or new tool appears on the social media scene, Facebook copies it. Google+, Twitter, Foursquare, and if we can’t beat Instagram we’ll buy it.
True enough. Facebook does not want anyone coming near their social media crown. They even tried to buy Twitter four or five years for half a billion in stock but Twitter turned them down! Good thing they did too since Twitter is now worth several billion.
And seeing how hashtags were being used on Facebook before they became official there doesn’t make me happy at all. How many times have you seen the abuse of hashtags from people who think it’s cute. Probably too many.
Well Im not up on hastags but what if I promote a company like NIKE.. Now if i use #NIKE for my hastag. Where does it send them to? NIKE site or facetbook page. Now if that happens then I lose my commission thru my affiliate link. Because then they are being directed right to NIKE.. Right?
Hey Bob, not really. Hashtags help group a set of messages together. So clicking or searching #NIKE will bring all the messages that use #NIKE in it. It will not hyperlink to a related affiliate or facebook page.
I think that the incorporation of hashtags on Facebook is a great idea. Hashtags have become one of the best features on Twitter and Instagram for expanding your audience beyond your own followers. I think it’s great that we now have the potential to reach out to a much wider range of people, who otherwise may have never discovered us.
There has been discussion on Twitter about how Facebook needs hashtags for months. The good news Facebook just announced is that they are finally flipping the switch and Facebook #Hashtags are starting to work. A small percentage of Facebook users had #Hashtags activated Wednesday, and Facebook will continue to roll out hashtags to more users in the […]
The Facebook Infographic below contains Facebook Timeline Image Sizes and Dimensions that you need to know if you are creating custom graphics for your Facebook Timeline brand page. Download this cheat sheet infographic and you’ll never have to guess the important dimensions of your Facebook page again! Click this link for the full size Facebook […]
Question: What buttons are seen more than 22 billion times every day, embedded on 7.5 million websites? Answer: The Facebook Like and Share buttons, according to new Facebook facts released by the social network. According to a recent Shareaholic report Facebook Like and Share refer more traffic than all other social networks combined. Today Facebook like buttons got a face lift. The […]
Since the launch of Facebook Power I have helped thousands of subscribers and hundreds of members build Powerful Facebook pages for their brands. In the process I have found common Facebook marketing mistakes that can harm your results. In the post below I identify the most common Facebook Marketing mistakes and recommend ways to replace […]
The image above depicts the three factors that are involved in the Facebook EdgeRank, which determines which posts get seen on Facebook.
The three elements of the EdgeRank algorithm are:
“Affinity” Affinity measures the one-way relationship that a fan has with a Facebook Brand Page they have “liked.”
“Weight” Weight measures how much interaction/engagement a current Facebook post is receiving.
“Decay” The longer a post has been up the more a post decays and less likely to be seen.
Affinity is the frequency that a user engages with the content of a page.
Weight is a ratio between the number of people who have engaged with a page and the total number of people who have seen that post.
Weight is determined by shares, likes, and comments.
Decay accelerates as a post is pushed down the news feed by new posts from others.
If you improve the size of your network and the frequency that they engage with your content you will simultaneously be improving your Facebook EdgeRank.
The following 10 Facebook EdgeRank Tips will help you improve the affinity of fans to your brand, and the weight and decay of your posts!
Improving the Affinity of Your Fans to Your Brand
1. Create and Share Awesome Content
The sharper your content is the stronger your Facebook EdgeRank will be.
The more frequently you post the more acute your sense of what people like will become.
As long as you are sharing great stuff it is cool to post often, and the more often you post the less decay your most recent post will have.
2. Get More People to Like Your Facebook Page
With a bigger audience it is easier to get engagement on your content.
The more engagement (shares, likes and comments) your posts get the better your EdgeRank “weight” score will be.
Facebook is a very visual network, and is the worlds largest photo sharing service.
Capitalize on the visual nature of Facebook by posting photos and graphics. The most shared and liked posts I have ever made combined cool graphics and text.
5. Post Great Quotes
Smart quotes consistently capture plenty of likes.
I can’t remember the last time I struck out with a good quote.
6. Keep it Short and Sweet
Pack as much punch into your posts as possible.
Pictures are a powerful way to pack plenty of punch with your posts.
7. Tag Other People and Pages
Some people will “Like” a post every time you tag them in it.
Whenever you tag someone the post you made will post to their wall as well so the post you make will have a greater reach and will have more weight.
Decreasing the Decay of Your Posts
8. Schedule Your Posts
Facebook pages now have the ability to schedule posts in advance.
For maximum Facebook engagement schedule your posts from within Facebook.
Scheduling posts from a third party app like Hootsuite will get you slightly less engagement but will increase your efficiency as you can post to several pages and groups at once. With Hootsuite you can also simultaneously post to other networks like Twitter and LinkedIn.
9. Post on Weekends
If you increase the frequency of the high quality posts you make by posting on weekends this can help keep your brand fresh in the mind of your fans and this will hedge against the decaying of your content.
By posting light hearted content on the weekends you help humanize your brand and deepen the connection between you and your community.
Just be careful about drinking and posting on Facebook! Take the precaution of making sure to log out of your Facebook account if drunk people are around you. Don’t let drunk people ruin your reputation.
10. Post at Strategic Times
Based on the thousands of Facebook posts I have made I have found that the three best times for posting content are: First thing in the morning (6-8am), Before Lunch (11am-1pm) and after work (5-8pm). This strategy keeps content in the news feed throughout the page but every audience is different and a different strategy might work better for your page.
Facebook’s new Insights dashboard can help.
With Facebook’s new Insights dashboard you can determine when most of your fans are online.
Simply click on the “posts” tab to see the times your fans are online for each day of the week.
Pay attention to the times you post and the engagement because every network is different and your network might be more responsive at different times.
Another timing strategy is to post helpful and motivational resources earlier in the week and more light-hearted and fun posts later in the week (Friday) and on weekends.
Don’t let posting at the perfect time prevent you from making cool posts.
Generally speaking, the more you post awesome content the more Facebook EdgeRank will improve!
How to Get an Even Sharper Edge With Facebook Marketing
For more sharp and powerful Facebook Marketing content grab a free copy my eBook: 50 Powerful Facebook Tips!
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: fbPower.
Actually, truly *thanks*, Garin I AM finding your posts VERY helpful and interesting and I realize I have a lot to improve upon, but it will be worth it Thank you , and keep'em coming!
This is great advice, but one thing I would add is not to post more than 3-5 things a day on facebook. Overposting will result in people ignoring what you have to say or even blocking your posts from their feed, whereas if you post quality content frequently but not too often, people will pay attention to what you're offering.
Thanks so much for all your tips Garin, they are always really helpful and appreciated!
wonderful post Garen! also posting images matters, as to use photos as Facebook news feed seems to be calculated by number of fans + post type. For example, a fan may see a photo post for a Red bull but not the link they shared. There’re six types of posts exist on Facebook:Text (status update), photo, link, video and questions or polls. The first four are the most important types of posts.It’s obvious that users engage more with photos than links, status or videos. It’s almost better than any other type of posts by twenty times.
[…] help to understand the reasons and benefits for boosting a post and how Facebook has tweaked their Edgerank algorithm in their favour, and at your […]
Don’t get too comfortable with your Facebook business page.
Two significant Facebook changes were recently announced that may feel more like overhauls to their whole platform: Graph Search and the New News Feed.
Whether you’re on Facebook for personal use or manage multiple business pages, these changes are going to alter the Facebook experience and require some adjusting.
Here are some things you can do to prepare your page for these coming changes.
First up: Facebook Graph Search.
Graph Search, in a nutshell, will allow you to search for people, pages, places, apps, etc. based on likes.
For example, you will be able to search for “restaurants my friends like in Toronto” or “local businesses with over 1,000 ‘likes’.”
Graph Search is based heavily on local search rather than brand pages for recommendations, which means small businesses with well-optimized pages will in many cases be given an equal voice as big brand names.
Take a moment to look over your page to better optimize your page for Facebook Graph Search with these simple pointers:
Optimize Your Page for Graph Search:
1. Optimize for Keywords
Do your best to naturally include keywords that people will be searching for.
2. Double-check Your “likes”
Make sure that you are promoting relevant pages.
Graph search will make it easier for people to see what you like, so be aware of the pages you like with your page.
3. Have multiple locations? Create multiple pages.
For every physical location your business has you should create a corresponding Facebook page.
Graph search will make it easy for people to search by location so create an optimized page for every location you have.
4. Encourage People to “Check-in”
If your business has a physical location encourage your customers to “Check-in.”
If many people have “checked in” to your location this will encourage people who find your business through graph search to check out your business as well.
Next, we take a look at the NEW News Feed.
According to Facebook, the new news feed is designed to help reduce clutter with the following changes:
Greater emphasis on visual stories.
More control over what you see in your News Feed.
Consistent visual treatment for web, mobile, and tablet devices.
Facebook is placing a greater value on visuals, a trend that is present in many websites across the net.
We like to call this the “Pinterest effect”. Visuals, titles, and article summaries will be more prominently featured and the meta tags will be editable.
So if you don’t have a visual content strategy in place already, now is the time to develop one.
The new News Feed controls will allow users to choose from seven possible feeds;
Most Recent
All Friends
Photos
Music
Following
Games
Groups
My guess is that most users will be utilizing the first three controls.
This approach will probably mean a much lower reach for brands for most businesses, unless they get very creative.
Really, how many brands or small businesses are going to have their posts show up in the Music or Games feed?
With these major changes, we speculate that the feed customization will be a catalyst for a much more creative Facebook strategy for companies.
Facebook Pages have a powerful new feature that can boost the most important actions you want your fans to take.
It’s the new call to action button and there are five different buttons you can use.
The blue arrow in the image below shows where your Facebook Page CTA Button can be found.
The seven actions you can get people to take are:
Shop Now
Book Now
Contact Us
Use App
Play Game
Sign Up
Watch Video
And implementing a Call-to-action button is super easy to do.
It’s literally as simple as five clicks and copying and pasting the link that you want to promote.
Ninja Hack: Promote a Conversion App Within Your Facebook Page.
Other Calls-To-Action You Can Use
In addition to your main call to action button you can include calls to action and links several
Here are some more Facebook Page Call-to-Action Tips.
1. Facebook Page About Widget
2. Facebook Timeline Cover CTA
3. Facebook Post Description CTA
4. Include Calls-To-Action in Your Photos
Get more of your Facebook page visitors to convert into subscribers and customers by including calls to action in the text you post with your pictures!
5. Add Calls-to-Action in Your Custom Facebook Apps
Custom Facebook Page apps are a great way for you to create conversions for your business.
The challenge here is to create a compelling title in under 40 characters because if it is more than that it will not display as a link under the timeline but as a sub-item on the “More” menu.
Here is an example of the copy I use on the fbPower page that promotes a [Limited Time] FREE Facebook Marketing Tips eBook.
This app has generated many new subscribers for my Facebook tips newsletter.
After these people subscribe they will get emails from my auto-responder sequence, which has be re-written several times to deliver maximum value.
A good percentage of these subscribers then convert into new fbPower customers so they can discover how to launch powerful conversion apps on Facebook as well!
Conclusion
Do you want to know how to create profitable custom Facebook apps like the one above?
If you want to convert more leads and sales with your Facebook page too check out fbPower and discover everything you need to know to launch a new custom Facebook page conversion app!
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: fbPower.
Sometimes I notice that friends on Facebook seem to disappear.
More often than not this is because they deactivated their Facebook account.
Usually when someone deactivates their account it’s not because they are leaving Facebook forever but instead because they are looking for attention.
Deactivating your Facebook is the grown up version of running away from home – they are just doing it for attention and everyone knows they’ll be back.
Seriously though if you want to know if someone was just looking for attention or of they removed yo I’ve got an app that will answer the question.
It’s called who deleted me and using it is a two step process.
Your Facebook friend list is saved the first time you use Who Deleted Me.
When you come back, your current friend list is compared to the saved version.
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: fbPower.
I disagree that people deactivate their Facebook accounts for attention. Sometimes people deactivate them to get away from the drama of it. Sometimes for your own good you should step away. Facebook isn’t everything, you know. It’s pretty presumptuous to think they’re doing it for your attention. It likely has nothing to do with anyone at all.
I know, because I’ve done it. There are times I think of permanently deleting my account, because people’s life dramas can be too much. I’ve kept it though, because of the only reason why I signed up for it in the first place, and that was to connect with distant friends and family.
Facebook has surpassed the milestone of 1,000,000,000 Active Users in a Day. Here is the post Facebook founder Zuck made about hitting the milestone: Facebook is working on making the Internet accessible worldwide through their Internet.org foundation. For more about the future of Facebook check out this recent blog post. With more people connecting to the […]
There are well over forty-two million active Facebook pages so if you want your page to stand out from the crowd you will need to grow your audience and get more Facebook page likes.
Facebook is constantly evolving and that means there are more reasons to like Facebook Pages than ever.
In this article I go deep into many different ways that you get more Facebook page likes. Enjoy!
Here are 50 Great Ways To Get More Facebook Page Likes:
1. Invite Your Email Contacts
Facebook used to have a build audience feature that enabled you to send up to 5,000 invitations at a time to your email contacts.
Unfortunately in 2015 this feature was removed, probably as an effort to get more people to buy Facebook page like ads.
The good news is you can still use email to generate new fans without breaking the bank.
You can send your own invitations to your email contacts using a regular email service like Gmail.
Keep in mind that Gmail has a sending limit of 99 recipients per email and 2,000 emails per day (which is why I prefer to use the email marketing service Aweber).
Use the BCC feature to include the emails of many contacts at once and this will prevent their emails from being shared with other people copied on the email.
A quick message and a link work best.
Here’s the message I used to tell my email contacts about my page Marketing Strategy HQ.
Hey there,
Garin Kilpatrick here.
I’m emailing you to let you know about a new Facebook page I just launched for my blog Marketing Strategy HQ.
This is where I’ll be sharing my best tips to help you get more traffic, leads, and sales.
I’d really appreciate it if you like my new page and if you do you will get my best content first.
The email above helped me net hundreds of new Facebook likes so I’m confident that writing something similar could work for you too.
Here’s a Video I Made About How To Get More Facebook Likes Fast
Keep in mind that the build audience tool has been removed from Facebook pages so I recommending starting the video 52 seconds in at Facebook likes getting strategy #2.
2. Invite Your Friends to Become Your Fans
This tip might seem overly simple but it’s often overlooked.
To invite friends to like your Page:
Click on your Page’s cover photo
Then select Invite Friends
Next click the lists on the left or type a name in the search box to find friends
Select the names of the friends you want to invite
Click Send Invites
A more effective way than using the invite feature is to send a personalized message directly to your friends who are the most likely to join.
Send short messages asking your friends to join you in your professional page and give them an idea of what kind of content they should expect.
Taking a few quick minutes to send personalized inbox messages asking people to join your page will get more friends to join and pay attention to what you are doing with your page.
3. Give Away Great Stuff to Facebook Page Fans
Give your fans great content and prizes and this will get your fans posting about your page so that they are in the top of your mind when it comes time to dish out the goods.
Create a custom experience by asking your fans what kind of content and prizes they would like the most.
Really care about your fans and find ways to go above and beyond with the content and promotions you launch on your page. When you go the extra mile for your fans they will go the extra mile to help you grow your page and succeed.
4. Link to Your Page In Your About Section as a Place of Employment
Your Facebook profile page is highly visible so use this to your advantage by including a link to your page right below your profile picture.
Here’s what your link will look like when you set this up:
You can list multiple links in this section but I recommend featuring just one as this way there will be a clear call to action.
To set this go to your about section and click the edit button in the top right and select “Update Info.”
From here you can enter the name of your page, select your page, and enter your page info. Once this is complete and you select “done editing” a link to your page will display on your profile.
Note: If your page is new and you do not have many fans you may not be able to set this link up. Once your page is established and has an established fan base it will show up and you should be able to create this direct link to your page.
5. Offer an Incentive for People to Like Your Page
The more valuable your incentive is, the more people will be compelled to click the “Like” button after they access it.
An eBook or eCourse are two types of incentives that are excellent for attracting new fans.
eCourses are arguably more effective since these are delivered over time so they help create a relationship between you and your fans. Compare this to an eBook download, which some people will download and may never read.
The image below shows different levels of increasing effectiveness for acquiring new fans.
By creating a fan only “fan gate” (also known as a “reveal tab”) you can create content that is available to fans only to get more visitors to your page to click the like button!
6. Use Facebook Page Cross Promotion
If you are the owner of multiple Facebook pages you can interlink your pages by liking one page with the other page, and vise versa
For this strategy to work contact the admin of another Facebook page in your niche and offer to share their content if they share yours. This is known as a “share for a share” (or S4S) cross promotion. For best results share a post before you reach out to show that you are serious about the promotion.
The next level of this strategy is to publish a post where you recommend to your audience that they like the other page and get them to directly promote and recommend that their audience like your page as well.
7. Know Your Audience
The better you know your audience the easier it will be for you to target your content and get great results.
Click the insights chart on your Facebook page admin panel to access your demographics.
Sure to fb.com/insights to access the insights for any of the pages you manage.
By knowing the general age and gender of your fans you can better target your content.
In addition to the age and gender of your fans insights also let’s you know about the most popular counties, cities, and languages of your fans.
With more successful content you’ll be able to attract more free fans since you’ll get greater exposure in the news feed.
8. Use Strong Calls To Action
If you don’t ask people to take action and like your page many people simply won’t.
So don’t beat around the bush – come right out and tell people to like your page.
Build links to your Facebook page everywhere and include calls to action for people to join your Facebook page in all of your marketing materials.
Of course the five tips above are just the tip of the iceberg when if comes to building your Facebook fan base.
9. Get People to Join Your Page via SMS Text Messages
Send a text message to 32665 (FBOOK) with the words “fan yourusername” OR “like yourusername” (without the quotes).
This feature is especially ideal when you’re in front of a live audience.
10. Use Social Plugins like the Facebook Page Plugin
The Facebook Page Plugin has gotten me thousands of free fans for various pages I have developed over the past several years.
This plugin works for me and I’m sure it can work for you too, so long as the site you insert it into nets a steady stream of traffic.
Installing this plugin into your site is easy: simply copy and paste the code into a the sidebar of your site.
Getting people to visit your website and your Like box is another challenge so here are 101 traffic tips I wrote to help you get more people to your site.
11. Install a Page Badge Into Your Site
Facebook Badges are a simple, yet effective way to link to your Facebook profile.
Unlike widgets badges are simply images, and will load faster than a social plugin.
12. Use The Status @Tagging Feature
Status tagging is a cool and fairly new feature of Facebook.
This feature will attract traffic to your page by posting on the page of the brand or person you tag.
13. Post Epic Content
Content is king.
Posting awesome content is a great way to get your page to spread virally.
Infographics are highly shareable and get great results.
Watermark your images to get traffic if your content is shared outside of Facebook.
Link to your fan page in the description. Be the first to share your content to a few relevant groups after you post it.
People are more likely to share content after it has already been shared, and every time someone shares your content this includes a link back to your page that could lead to new fans.
14. Buy Likes
An effective way to get more likes for your Facebook page fast is to buy them.
The service that we recommend if you want to buy likes for your page is Spike My Likes. They seem to be the most legitimate option on the market.
Although likes from a service like Spike My Likes are not as targeted as likes bought through Facebook ads they are much more cost effective and provide a fast way to add plenty of social proof and influence to your page.
15. Connect Your Facebook Page With Twitter
Connecting your page to Twitter is an excellent way to convert your twitter followers into Facebook fans.
Using this strategy will cause all of your posts to be sent to twitter, with a link back to the Facebook version of the post.
16. Get Fans to Upload and Tag Photos
If you host (or attend) an event with several of your fans take a bunch of pictures, post them to your page and then get your fans to tag themselves in the pictures.
If you can get your fans to upload pictures to your page, or tag themselves in pictures you uploaded, this will post to their walls as well and will lead to additional traffic for you.
17. Make Sure Your Commenting System is Compatible With Facebook
This will allow people to comment on your page, even if they are not a fan.
Any comments made can broadcast to news feeds and lead to more traffic for your page.
You can get the official Facebook commenting plugin here.
18. Leverage Traditional Media
Since Facebook is so widespread you can use any forms of traditional media and achieve results.
If you do email marketing send a message to your subscribers letting them know about your fan page and consider including a link to your fan page in every email.
Another promotion method is to purchase a “Solo Ad” from a newsletter publisher. I have bought successful solo ads in the past from internet marketers on the webs largest internet marketing forum, The Warrior Forum.
20. Leave Insightful Comments (as your page) on Other Pages
This is a great way to get more exposure for your Business Page with your target audience.
Go to the top right of the blue bar at the top of Facebook and click the down facing arrow to select the “voice” you want to use for your comment.
Participate on other Pages where your audience is already having conversations.
Remember to add value to the conversation and authentically build relationships.
Building meaningful connections and you will lay the firm foundation of a successful community.
21. Get Promotional Business Cards That Link To Your Facebook Page
Business cards are cheap & effective, that is why nearly all business people use them to this day.
For the small investment that business cards you can use them to net several hundred new fans for your page!
Throw a link to your Facebook Page on your card and some people will certainly check it out.
If you’re pressed for space in your design all Facebook page urls can be shortened from facebook.com to fb.com.
For example, www.facebook.com/garinkilpatrick and www.fb.com/garinkilpatrick both point to the same page.
22. Use QR Codes
How many business cards do you give out? Make it easy for the people you have connected with in person to connect with your Page.
Creating a QR code is easy and free at sites like Kaywa and QRStuff.
Use the link for your Facebook Page and you have automatically created a QR code that you can add to the back of your business card.
23. Blog Commenting
Leave insightful comments on blogs and in the website section use a link to your fan page.
Strive to write helpful, detailed comments and these will attract more attention and get more people clicking through to your Facebook page to subscribe for more.
24. Link to Your Facebook Page From Your LinkedIn Profile
LinkedIn gives every user three slots for links to whatever you’d like right on your profile.
You can make the anchor text of these links whatever you like, so I recommend using a call to action such as: Join my Facebook page.
25. Upload Videos to Your Facebook Page
Facebook videos are very underrated, and can provide a great way to drive traffic and Fans to your page if your video content is compelling enough for people to share it.
When you embed a Facebook video on another website this video includes a watermark link in the top left corner to the fan page it came from.
26. Create a Memorable Facebook URL
If you go to fb.com/username you will be able to create a custom URL for your page.
Remember that your page username cannot be changed once it is set, so choose wisely.
27. Attract Fans with Professional Designs
Hiring a designer to help you get an awesome looking logo or timeline cover will help you attract new fans.
I have found two excellent designers from the website Fiverr and they both charge me just $5 per design!
Another option is to create the design yourself. I design most of my own Timeline covers.
Make sure that your Timeline cover image does not violate any of the Facebook Page Guidelines so that Facebook will not have a reason to suspend your page.
The perfect Timeline cover size is: 851 x 350 pixels.
28. Deliver an Awesome Facebook Page Experience
Do your best to deliver an awesome experience for those who interact with your page by creating and posting epic content.
The viral feedback this can send into many peoples Facebook news feed will enable you to pull in many new free fans for your page.
Go above and beyond when engaging with your community and they will spread the word.
Don’t try just to get people to click “like” but instead seek to create raving super fans who will share content from your awesome Facebook page with their Friends.
29. Watermark Your Graphics & Videos
To watermark images use an image editing program like Photoshop or the free web image editing tool pixlr.
For videos use a video editing program include a link to your website.
I use Camtasia to record any screencast videos I create and they have features that make adding a graphic with a URL easy to do.
If someone likes you enough to buy your product then there is a good chance that they will like you on Facebook as well.
Rig up your “thank you” page with a Facebook “Like Box” and you’ll be good to go!
31. Send Your Fans to Your Blog
Tell your fans to go check out your website when you publish new blog posts.
If your blog promotes products or services this can actually make you money when you post about new blog posts on Facebook.
On my websites Facebook is consistently a top traffic source.
Google sends me visitors daily as long as my content is ranking, whereas how much traffic Facebook sends me is largely dependant on what I post.
Create high quality content and you will be creating a win/win situation since epic content can both pull traffic from Google, Facebook, and across several other social media websites where your visitors share your content!
Make sure your blog is equipped with Facebook Like buttons and other social media buttons so your fans can easily spread your content and bring you free traffic.
32. Track Your Growth with Facebook Insights
Facebook insights shows you how many fans you accumulate over time, and how you got them.
Using this knowledge you can analyse and determine which activities are driving the most growth for your page and increase these outlets to amplify your success.
33. Mention Your Facebook Page Everywhere
Word of mouth does not start itself.
Get the conversation going by mentioning your Facebook page in blog posts and in every day conversation.
34. Insert Multiple Like Buttons into Shareable Content
Installing a like button into your posts will help drive extra traffic to your posts and it will also show that Facebook is an integral part of your brand.
If you have a self hosted WordPress blog I recommend installing the WP FB Like plugin.
The more you can integrate Facebook with your site the more likely people will be to join your Facebook page.
35. Space Out Your Facebook Page Updates
By using Hootsuite to manage your Facebook pages you can maximize engagement by scheduling your posts ahead of time.
If you post 2 status updates a day for your page over five days this will get you far better results than posting 10 updates in one day.
Pages now have post scheduling build in so if you are managing just one page at a time this is the best way to schedule updates.
To schedule a post simply click the clock icon in the bottom left of the post update section on your page. (See image below)
36. Run a Facebook Contest or a “Fan of The Month” Promotion
By highlighting one of your best fans every month you indirectly encourage fans to engage more, so that they can win the coveted fan of the month title the next month.
Offer a monthly prize, such as a cool free product or service related to your brand, and the competition for this title will only increase.
Facebook Contest Idea: Award Your Prizes to the Fans Who Recruit the Most People to The Page
37. Link to Your Facebook Fan Page in Forum Signatures
If you are active in any forums you will have the option to attach a “signature” to every post that you write.
Throw a link in your signature to your Facebook page, and it will be clicked.
Do your best to add value and answer questions with your posts, and people will be more inclined to click your link and join your page.
Do the same for your page and it makes it much easier to share your page on Twitter and elsewhere on the web.
on.fb.me links also have built in analytics; if you want to see how many clicks an on.fb.me link has gotten simply add a + to the end of it.
39. Connect With More Friends on Facebook
The more friends you have, the better your chances will be that some of these friends will join your fan page.
Facebook has a “Find Your Friends Tool” that allows you to import your contact list from a variety of email clients, or an email list.
This tool also displays “People you may know” which I have found is very good at suggesting people that I know from other networks like Twitter.
40. Update Your Timeline Cover
Updating your timeline cover is a smart way to attract attention to your page by being a very visible piece of content in the news feed of the fans who see it.
Include a link in your description to your email capture page and build your email list!
41. Give Away Fan Page Swag
If you gave away shirts (or mugs, or stickers) like the one below with your Facebook url on it you will get people walking around and promoting your Facebook page for you everywhere they go!
Once you hit 400 fans you will get the option to “Promote” any of your posts.
Since your status updates typically only reach 18% of your fans this can be a great way to extend your reach via the friends of your fans.
Promotes posts are easy to execute, simply scroll to the bottom right of any post, select “Promote” and choose the amount you want to spend to promote.
As you can see from this recent Promoted Post I did, I got great results.
Despite only having about 600 fans in my new Social Media Power Facebook page at the time I was able to reach over 5,000 people, get 29 likes, 7 shares, and attract 11 new likes to the page.
44. Link to Your Page in Your Email Signature
Every email you send is an opportunity to link to your Facebook page.
Check out the email signature tool wisestamp for a creative way to link to your social profiles.
45. Connect with Other Page Managers
Don’t underestimate the value of cross promotion.
Even one cross-promotion a week will help you get a stream of new “likes” with no investment on your part required besides the time it takes to suggest the opportunity to your cross promotion partner.
If you have not posted on your page in weeks or months the odds of someone who notices this liking your page are slim.
The more active you are on your page the more opportunities you give yourself to engage with your audience and get more Facebook page likes.
I recommend checking in on your page at least once a day and posting at least once as well.
47. Use Your Cover Photo to Get More Facebook Page Likes
Design your cover photo in such a way that it really catches the eye and highlights the “like” button.
48. Get More Facebook Page Likes With Your Website
There are many different ways that you can use your website or blog to get you more Facebook page likes.
Here are a few ideas:
Add a link to your Facebook page at the bottom of every post
Create a graphic promoting your page and feature it in the sidebar
Add a link to your Facebook page in your menu bar
Add the Facebook page plugin to your site
49. Publish Compelling Content That People Want to Share
By creating content that people are compelled to share you will drive more traffic to your site and this will convert into more Facebook page likes for you.
Make sure you have Facebook share buttons enabled to maximize your traction on Facebook. Social sharing buttons for all major social sites is a good idea as well.
The more links to your Facebook page your site has the more new Facebook page likes you will get.
50. Put Someone In Charge of Your Page
By giving someone the responsibility of managing your Facebook page you can rest assured that content and engagement is actively managed so your page can actively grow.
How do You Get More Facebook Page Likes?
Let us know your favorite tip and feel free to include your Facebook page URL in your comment below.
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: fbPower.
Thanks for sharing such a wonderful information. I think i have been doing everything except the right timing of posting my posts on fb pages. I will follow it right and hope to get good numbers.
I would like to know how to get inside the club without paying the entrance? We are 6 girls and 2 male, we planned to go on Friday (Nov.9,2012) by walk-in probably 11pm. Is that possible? Or, do we need to be on the guest list? Another question. I have a friend who’s turning 18 on December 25, 2012, will he be allowed to get inside the club?Hoping for your reply.
Hey Garin, Another tip is on the plugin WWSGD — i give a call-to-action to like my fan page … and, I periodically will put the link to my fan page in comments (such as this) instead of my website…
Maddie’s a pip! Interesting plot stuff there with Brooke. However, here’s an idea for the Aussie otherwise: suppose she gets badly beaten in a solo match, vows to become an actual wrestler, trains, and then goes head-to-head with her nemesis again? It’d be something I’d like to see…she needs an evolution.
lens.ro par a avea cea mai buna oferta. Transportul prin posta romana iesi pe undeva la 8-10 lei ceea ce oricum ramane ok fata de concurenta. Oricum transportul se plateste la orice comandat prin internet.
Thnk you for this amazing tricks to get fb page like. I want to know one thing that if I buy likes from other sources , then those like are real like or not ?
Caffeine is bad for constipation, what you really need is fruits with tons of roughage and dark green leafy vegetables. Prunes or prune juice would be great as well if you can get your hands on it.Try some of the benefiber but nothing beats natural fiber from fruits and veggies.
I will definitively come back to more times this year! Thanks for informative post. I am sure this post has helped me save many hours of browsing other similar posts just to find…
Wow, this guy is right on (and pretty fired up) about Ireland’s debt mess. Borrowing your way out of debt doesn’t work! It will take time and be painful but Ireland will have to stand on its own two feet. Machholz, I hope you’re a man of prayer!
/ I had been wanting to know if you ever considered replacing the page layout of your website? Its well written; I enjoy what you have got to state. But maybe you could create a little more in the way of written content so people could connect to it better. Youve got an awful lot of wording for only having one or two pictures. Maybe you could space it out better?
Jenna,I just want to say I love your name and I love your blogs! I am not a mommy yet but, I thoroughly enjoy your candid posts and I always look forward to reading about your experiences. PS. Baby Gray is so adorable!! Congratulations!
Nice article, btw this is my fan page for my talent management, its called Adsvatar We provide talent such as model, presenter, spg , etc for marketing purpose. here the link: https://www.facebook.com/adsvatar/?fref=ts
Hello there I am so excited I found your site, I really found you by accident, while I was researching on Askjeeve for something else, Nonetheless I am here now and would just like to say thanks for a marvelous post and a all round enjoyable blog (I also love the theme/design), I don’t have time to browse it all at the moment but I have bookmarked it and also added in your RSS feeds, so when I have time I will be back to read much more, Please do keep up the superb work.
hello hi, am William from Uganda… I like the tips I created my page 2 weeks back and over 4,200 people gave liked it now. I seem to have a great trick. doing my thing . https://www.facebook.com/Kamagu–698205863664144
Hi Garin, Absolutely a great piece of content! <3 You have shared a good information to us. Your way of describing the things so good. It is a good effort made by you. Thanks for sharing.
What a great article I must say. Such content are really hard to find nowadays. So original and so helpful. Inspired Indeed. And it so good of you for allowing us to share our fb page over here. So people, please do like my facebook page CodeStudioX. URL: https://www.facebook.com/codestudiox/ Here you can learn to code for free while staying updated about latest technologies. You would also find some interesting posts related to this niche.
Mari, wou, todellinen "divine intervention"! Odotan mielenkiinnolla, innostutko sitä käyttämään. Jäken T, ha, teillä on salaattilinko! Mun täytyy joskus päästä sitä testaamaan. J, teillä ollaan jo 5 litran kattilan moodissa. Meillä pärjätään vielä kolmella, mutta eiköhän parin vuoden sisään sekin asia muutu. Se teidän kahvihärveli onkin todella näyttävä, vähän olen kade…
Karl,Did some more research on those GFS pedals… According to one guy they are clones of the Biyang pedals with a new paint job and a few mods. I thought the tubescreamer pedal and delay pedal sounded good for the price. i didn’t like the black distortion pedal much. Do you know anything about the Biyang line?Tyler
Now this is so much appreciate, so many things I would never think of…thank you so much, I shall make the conscious effort to try and lot of these tips.
I shall leave my facebook link if anyone wishes to like…thank you if you do and I shall do the same ???? http://www.facebook.com/LittleYous
Exceptionally well written! I’ll immediately clutch your rss as I can not to find your email subscription hyperlink or e-newsletter service. Do you have any? Please allow me know so that I could subscribe.
Some really great suggestions overall. Some of the links are outdated and need to be updated or replaced. I will be able to incorporate some of these suggestions and appreciate the valuable information and time spent sharing the knowledge. Thanks.
Everyone knows Facebook is one of the largest social media. So, Facebook comments is very easy and fast way to improve consumer reach and feedback. Here http://www.socialmediafame.com/ provide you authentic and positive comment to promote your business.
Awesome tips. Facebook pages are always going to be a work in progress for everyone but once you find that one magical piece of content that gets shared lots, the likes start to flood in. Here’s my page on how a professional athlete overcame an anxiety disorder – http://www.facebook.com/theanxietyguy
I would suggest you to try Top Fan app – rating of the most active followers of Facebook fan pages ->> http://applodis.com/apps/topfan
Rating is based on likes, comments and shares that fans do on community pages per month, year or a chosen period.
Top fan benefits:
– increased activity and, consequently, the number of active subscribers; – opportunity to brand applications; – fine tuning and blacklist availability; – daily rankings update.
The get traffic on an internet site is major concern for several corporations as everyone needs to market their business. currently there are many corporations that assist you purchase web site traffic. These websites have pay per click email campaigns, produce pop ups, email advertisements and bulk emails. however because the competition within the market has enhanced therefore are the businesses during this field. Buy Website Likes
Will definitely use these tips for my blog (http://www.techpurge.com). Very informative article, grateful to have stumbled on this via a friend’s post.
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really awesome post! many methods to get more facebook or myspace prefers. my less preferred but really efficient is factor (the giveaway). seems my few days is going to be all about geting more prefers in facebook
We are social marketing services provider for almost 5 years. We have many experiences in this field and we will provide you the highest quality of facebook likes, followers, twitter followers, retweet, instagram likes, followers or youtube views with cheapest prices. The prices as low as 0.6$/1k followers.
Great article, it helped me a lot. I found A great App FanWave that worked the best for getting engagement through connecting with other pages and for promoting my product. Thanks!
The Gingerbread WitchKellSeptember 27, 2013 at 5:34 am#
Thanks for this article it is really great! I am wondering about point 36- running a fan of the month competition. How do you find out who the fan of the month actually is? I am looking at Facebook Insights now and I can’t find anything that names the most active fan?? thanks
really nice post! 45 ways to get more facebook likes. my less favorite but really effective is point 41 (the giveaway). seems my weekend is going to be all about geting more likes in facebook
There are various tricks and steps to improve our Facebook fan pages likes. Basically Facebook fans pages are indicating towards the best way of communicating and building a strong network. Business networks are used to prefer Facebook fan pages for market their products and services therefore they used to get the support of fans through their likes and comments on our fan pages. Number of likes and comments indicating towards the popularity. Therefore I would like to collect some of the beneficial points from here to promote my Facebook fan page.
I've looked at my demographics to see who is most engaged with my page and most likely to like it. The answer? Men aged 45-64 are the biggest demographic. I know what other artists they are likely to like and have targeted my facebook adverts to that age range and who like the other singers. My CTR has gone from around 0.1% to 0.4% and I know they are likely to buy CDs, come to shows, etc. ???? x
I am right in the middle of that age range. Seems that we really do live in a world of information. Should I admit that I don't know what a "CTR" is !!!!
Great listing! I started with a number of these ideas when beginning a facebook page for teleflexmarine1 and it helped great.y. We are now at 249 Likes and growing. I will be using a number of these tips to help us continue down that path! Thanks for the helpful information, Garin. ????
The main methods that I have utilised in the past to increase the amount of Facebook likes that I get on my page. Such as uploading videos often, posting during business hours, making sure to fill out all of my info on my page and by advertising. By utilising these methods (and some others) i have been able to get millions of likes and shares on my Facebook page. I do admit though it is very hard to brand yourself when you’re just starting out on Facebook. Which is why I recommend the course that I used when I first started out at http://fbmadesimpler.blogspot.com it takes you through every step of growing your Facebook presence which is why I always recommend it.
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The image above depicts the three factors that are involved in the Facebook EdgeRank, which determines which posts get seen on Facebook.
The three elements of the EdgeRank algorithm are:
“Affinity” Affinity measures the one-way relationship that a fan has with a Facebook Brand Page they have “liked.”
“Weight” Weight measures how much interaction/engagement a current Facebook post is receiving.
“Decay” The longer a post has been up the more a post decays and less likely to be seen.
Affinity is the frequency that a user engages with the content of a page.
Weight is a ratio between the number of people who have engaged with a page and the total number of people who have seen that post.
Weight is determined by shares, likes, and comments.
Decay accelerates as a post is pushed down the news feed by new posts from others.
If you improve the size of your network and the frequency that they engage with your content you will simultaneously be improving your Facebook EdgeRank.
The following 10 Facebook EdgeRank Tips will help you improve the affinity of fans to your brand, and the weight and decay of your posts!
Improving the Affinity of Your Fans to Your Brand
1. Create and Share Awesome Content
The sharper your content is the stronger your Facebook EdgeRank will be.
The more frequently you post the more acute your sense of what people like will become.
As long as you are sharing great stuff it is cool to post often, and the more often you post the less decay your most recent post will have.
2. Get More People to Like Your Facebook Page
With a bigger audience it is easier to get engagement on your content.
The more engagement (shares, likes and comments) your posts get the better your EdgeRank “weight” score will be.
Facebook is a very visual network, and is the worlds largest photo sharing service.
Capitalize on the visual nature of Facebook by posting photos and graphics. The most shared and liked posts I have ever made combined cool graphics and text.
5. Post Great Quotes
Smart quotes consistently capture plenty of likes.
I can’t remember the last time I struck out with a good quote.
6. Keep it Short and Sweet
Pack as much punch into your posts as possible.
Pictures are a powerful way to pack plenty of punch with your posts.
7. Tag Other People and Pages
Some people will “Like” a post every time you tag them in it.
Whenever you tag someone the post you made will post to their wall as well so the post you make will have a greater reach and will have more weight.
Decreasing the Decay of Your Posts
8. Schedule Your Posts
Facebook pages now have the ability to schedule posts in advance.
For maximum Facebook engagement schedule your posts from within Facebook.
Scheduling posts from a third party app like Hootsuite will get you slightly less engagement but will increase your efficiency as you can post to several pages and groups at once. With Hootsuite you can also simultaneously post to other networks like Twitter and LinkedIn.
9. Post on Weekends
If you increase the frequency of the high quality posts you make by posting on weekends this can help keep your brand fresh in the mind of your fans and this will hedge against the decaying of your content.
By posting light hearted content on the weekends you help humanize your brand and deepen the connection between you and your community.
Just be careful about drinking and posting on Facebook! Take the precaution of making sure to log out of your Facebook account if drunk people are around you. Don’t let drunk people ruin your reputation. ????
10. Post at Strategic Times
Based on the thousands of Facebook posts I have made I have found that the three best times for posting content are: First thing in the morning (6-8am), Before Lunch (11am-1pm) and after work (5-8pm). This strategy keeps content in the news feed throughout the page but every audience is different and a different strategy might work better for your page.
Facebook’s new Insights dashboard can help.
With Facebook’s new Insights dashboard you can determine when most of your fans are online.
Simply click on the “posts” tab to see the times your fans are online for each day of the week.
Pay attention to the times you post and the engagement because every network is different and your network might be more responsive at different times.
Another timing strategy is to post helpful and motivational resources earlier in the week and more light-hearted and fun posts later in the week (Friday) and on weekends.
Don’t let posting at the perfect time prevent you from making cool posts.
Generally speaking, the more you post awesome content the more Facebook EdgeRank will improve!
How to Get an Even Sharper Edge With Facebook Marketing
For more sharp and powerful Facebook Marketing content grab a free copy my eBook: 50 Powerful Facebook Tips!
Garin Kilpatrick is an Internet business developer, social media strategist, and the founder of this blog! He also created the Facebook Marketing success system: fbPower.
wonderful post Garen! also posting images matters, as to use photos as Facebook news feed seems to be calculated by number of fans + post type. For example, a fan may see a photo post for a Red bull but not the link they shared. There’re six types of posts exist on Facebook:Text (status update), photo, link, video and questions or polls. The first four are the most important types of posts.It’s obvious that users engage more with photos than links, status or videos. It’s almost better than any other type of posts by twenty times.
This is great advice, but one thing I would add is not to post more than 3-5 things a day on facebook. Overposting will result in people ignoring what you have to say or even blocking your posts from their feed, whereas if you post quality content frequently but not too often, people will pay attention to what you're offering.
Thanks so much for all your tips Garin, they are always really helpful and appreciated!
Actually, truly *thanks*, Garin I AM finding your posts VERY helpful and interesting and I realize I have a lot to improve upon, but it will be worth it ???? Thank you , and keep'em coming! ????
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By popular demand here are seven pictures that you can upload to Facebook and tag your friends in. Want to avoid having one of these images added to your timeline automatically? Check out the bottom of this post for more info about tag review. Have fun with these 7 Facebook Tag Pictures! 1. The Simpsons […]
on your Page’s cover photo
Great Information Garin
Thanks Garin
While I initially was not in favor of this, I think it will add value to Facebook as we all know how challenging it is to search for things on Facebook.
I think I’m ready for a test drive…
Thanks, Garin. Great stuff as always.
Gets me excited! Especially for Facebook Company Pages
This is such a timely post because I’m in the middle of planning a video blog post on hashtags. I think this is a great move for Facebook and the Social Media world. It brings a set of “standards” when it comes to people posting the same content across multiple social media services.
Thanks Garin!
Cheers Brandon! Totally agree that this is a smart move for Facebook. Let me know when your Hashtag video drops!
Garin to answer your question, Facebook is trying to be like everybody–your one stop shop for all things social media. Every time something hot or new tool appears on the social media scene, Facebook copies it. Google+, Twitter, Foursquare, and if we can’t beat Instagram we’ll buy it.
True enough. Facebook does not want anyone coming near their social media crown. They even tried to buy Twitter four or five years for half a billion in stock but Twitter turned them down! Good thing they did too since Twitter is now worth several billion.
And seeing how hashtags were being used on Facebook before they became official there doesn’t make me happy at all. How many times have you seen the abuse of hashtags from people who think it’s cute. Probably too many.
Well Im not up on hastags but what if I promote a company like NIKE.. Now if i use #NIKE for my hastag. Where does it send them to? NIKE site or facetbook page. Now if that happens then I lose my commission thru my affiliate link. Because then they are being directed right to NIKE.. Right?
Hey Bob, not really. Hashtags help group a set of messages together. So clicking or searching #NIKE will bring all the messages that use #NIKE in it. It will not hyperlink to a related affiliate or facebook page.
I think that the incorporation of hashtags on Facebook is a great idea. Hashtags have become one of the best features on Twitter and Instagram for expanding your audience beyond your own followers. I think it’s great that we now have the potential to reach out to a much wider range of people, who otherwise may have never discovered us.
I agree.