There has been discussion on Twitter about how Facebook needs hashtags for months.
The good news Facebook just announced is that they are finally flipping the switch and Facebook #Hashtags are starting to work.
A small percentage of Facebook users had #Hashtags activated Wednesday, and Facebook will continue to roll out hashtags to more users in the coming weeks.
This new Facebook feature has been released at the same time that many of users got the new graph search as well.
If #Hashtags do not work for you yet don’t worry Facebook will be rolling this new feature out to everyone before long.
Not sure what hashtags are? They are a simple way to add topic tags to the content you post by adding a # symbol before a keyword.
Here’s what Facebook had to say in their official announcement.
Introducing Hashtags on Facebook
Starting today, hashtags will be clickable on Facebook. Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion. When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.
The new features that these tags provide include the ability to:
- Search for a specific hashtag from your search bar. For example, #NBAFinals.
- Click on hashtags that originate on other services, such as Instagram.
- Compose posts directly from the hashtag feed and search results.
How Hashtags Work on Facebook
Hashtags are already popping up all over the timeline, graph search and within groups.
Clicking on a hashtag in your timeline brings up a stream of general hashtag content, with posts from people you are friends with or brand you follow weighed higher than more general results.
Within Facebook groups Hashtags bring up posts from people within that group using that hashtag first.
With the release of Graph Search earlier this year, and the increase of hashtag-focused social campaigns being presented across multiple social media sites, in print, and on TV make it is an easy choice for Facebook to follow suit and make this cross-platform communication a little easier.
Facebook Hashtag Etiquette
Now that hashtags work on Facebook make sure to use them right.
Keep in mind that #youshouldavoidsuperlonghashtags and stay away from excessive hashtagging. One or two hashtags per post is plenty.
What do you think? Is Facebook trying too hard to be like Twitter?
What do you think of Facebook hashtags? Let us know in the comments below!